MAC Toledo Launch

by Abby Woodman

On January 29th, industry professionals and makeup enthusiasts gathered at The MAC Pro store on Robertson to celebrate the launch of MAC's latest collection entitled "MAC Toledo". The vibrant collection is the result of a collaboration with artist husband and wife duo Isabel and Ruben Toldedo.
The collection features a playful range of colors from deep orchid to a bright chartreuse, and of course some signature reds that are also used as an accent in the packaging. In addition to a pop of red, the collection's packaging features bold lines and graphic patterns, all designed by the art duo themselves. The event featured a DJ, body paintings, and a live hula hoop performance. Much like the Toledo line itself, the event will not soon be forgotten!